Activity
- •Completed 173 dial attempts on your behalf.
- •Connected with 8 prospects.
- •Engaged in 7 conversations lasting over 60 seconds.
- •Successfully booked 1 meeting.
- •Encountered a high volume of 'No answer' dispositions.
Metrics
- •173 Dials resulted in 8 Connects (4.6% connect rate).
- •Out of 8 Connects, 7 became Conversations (87.5% conversation rate).
- •From 7 Conversations, 1 Meeting was booked (14.3% meeting rate).
Sequences run (1)
| Sequence | Dials | Connects | Convos | Meetings |
|---|---|---|---|---|
| Velocity Engine Justin List Part 2 | 173 | 8 | 7 | 1 |
Dispositions
- •No answer164
- •Not Qualified6
- •Connected1
- •Bad/Wrong Number1
- •Connected - Meeting Booked1
Client feedback
- •A few prospects cited not being the right person for the conversation.
- •One prospect was uncomfortable receiving a call on their personal phone, indicating potential list quality issues or unexpected outreach channels.
- •Some prospects acknowledged the product's relevance but indicated no immediate investment capacity.
Bottlenecks
- •High number of 'no answers' suggesting potential issues with contact data or calling times.
- •Some contacts indicated they were not the correct person to speak with.
- •One bad/wrong number encountered.
Next actions
- •Continue outreach to prospects from the 'Velocity Engine Justin List Part 2' sequence.
- •Prioritize follow-up with prospects who were 'Not Qualified' but showed some engagement.
- •Review call recordings for insights on improving pitch and handling objections.
- •Optimize calling times to increase connect rates.
Action items by department
List Building
- •Investigate the source and quality of the “Velocity Engine Justin List Part 2” list for potential data inaccuracies.
- •Cross-reference contact numbers to minimize bad/wrong numbers going forward.
Strategy
- •Evaluate current ICP definition based on 'Not Qualified' feedback.
- •Refine messaging to better qualify prospects earlier in the call.
Cold Calling
- •Analyze call durations and sentiment for unbooked conversations to identify improvement areas.
Hi team,
We wanted to provide a quick update on our cold calling efforts for VelocityEngine for yesterday, July 2nd. We completed 173 dials and achieved an 87.5% conversation rate among those we connected with. We're pleased to report that we successfully booked 1 meeting, a positive step forward. The outreach focused on the "Velocity Engine Justin List Part 2" sequence, which accounted for all activity this period.
While our conversation-to-meeting rate is strong, we observed a high number of no answers and a few instances where prospects indicated they weren't the right contact or were uncomfortable receiving calls on personal lines. This suggests opportunities to refine our contact data and potentially adjust our calling strategy.
We're already planning internal adjustments, including list quality checks and optimizing calling patterns. We'll continue to refine our approach to maximize meeting bookings. We'll keep you posted on our progress and any key learnings.
The BizDev Labs team