Activity
- •Completed 28 dials today, focusing on the BlackHat List
- •Connected with 8 prospects and had 3 conversations
- •Discovered current attendance plans for the upcoming Black Hat conference
- •Received direct feedback regarding preferred communication channels
Metrics
- •Dials: 28, Connects: 8, Conversations: 3, Meetings: 0
- •Connect rate: 28.6% (8/28)
- •Conversation rate: 37.5% (3/8)
Sequences run (1)
| Sequence | Dials | Connects | Convos | Meetings |
|---|---|---|---|---|
| Artemis BlackHat List | 28 | 3 | 3 | 0 |
Dispositions
- •No answer20
- •Bad/Wrong Number5
- •Not Qualified3
Client feedback
- •Several prospects indicated they will not be attending Black Hat this year.
- •Two prospects explicitly requested email-only communication or removal from calling lists.
- •One conversation revealed no immediate need due to internal solutions.
- •Initial outreach is helping us gauge interest and availability for the Black Hat event.
Bottlenecks
- •High number of 'No answer' dispositions suggests timing or contact accuracy issues.
- •Multiple 'Bad/Wrong Number' dispositions indicate list hygiene needs improvement.
- •Lack of immediate interest in Black Hat attendance impacts meeting booking efficiency.
Next actions
- •Continue calls on the BlackHat list to maximize pre-conference outreach.
- •Forward email-preferred prospects to the Email team for follow-up.
- •Collaborate with the Strategy team to refine messaging for non-Black Hat attendees.
- •Work with the List Building team to verify and cleanse contact numbers.
Action items by department
Email
- •Follow up with prospects who requested email-only contact.
Strategy
- •Refine call scripts for prospects not attending Black Hat.
- •Adjust messaging to highlight alternative value propositions.
List Building
- •Verify existing BlackHat List contacts for accuracy.
- •Remove bad/wrong numbers and update communication preferences.
Hi Artemis,
We wanted to provide you with an update on our cold calling efforts for the BlackHat list. Today, we completed 28 dials. We connected with 8 prospects, leading to 3 conversations. While we didn't book any meetings during this initial push, these calls were valuable in gathering intelligence.
We're noticing a few trends in the feedback. Some prospects are not attending Black Hat, and a couple have expressed a preference for email over phone calls. We also encountered some situations where prospects already have internal solutions, leading to 'Not Qualified' dispositions. On the data side, we're seeing a relatively high number of no answers and bad numbers, which is impacting our connect rate.
Moving forward, we'll be refining our approach based on this early feedback. We'll leverage our internal teams to clean up the list, adjust our messaging for different prospect scenarios, and ensure we're following up through preferred channels. This initial outreach is providing crucial insights to optimize our strategy.
We'll continue to keep you informed of our progress and any key takeaways.
Best regards,
The BizDev Labs team