Activity
- •Dials made for multiple prospects.
- •Connected with a number of decision-makers.
- •Engaged in several conversations regarding autonomous coding.
- •Successfully booked one meeting for Cleo Health.
- •Identified prospects who were not the right contact or not interested.
- •Encountered prospects already using a competitor's service.
Metrics
- •We made 6 Dials, resulting in 6 Connects and 4 Conversations.
- •Our connect rate was 100% (6/6 Dials).
- •Our conversation rate was 66.7% (4/6 Connects).
- •We booked 1 Meeting, achieving a meeting rate of 25% (1/4 Conversations).
Sequences run (1)
| Sequence | Dials | Connects | Convos | Meetings |
|---|---|---|---|---|
| Cleo WIZA and LinkedIn List | 6 | 6 | 4 | 1 |
Dispositions
- •Not Qualified3
- •Connected1
- •Using Competitor1
- •Connected - Meeting Booked1
Client feedback
- •Several prospects indicated they were not the correct decision-maker for autonomous coding.
- •One prospect expressed no interest and explicitly requested removal from outreach lists.
- •Some prospects stated autonomous coding wasn't currently relevant for their organization.
- •One prospect is already utilizing a competitor's solution.
Bottlenecks
- •Difficulty reaching the correct decision-makers or contacts responsible for coding.
- •Prospects expressing a lack of current need or relevance for autonomous coding.
- •Issues with data accuracy, leading to calls to personal numbers.
Next actions
- •Follow up on positive conversations and the booked meeting.
- •Refine targeting for future outreach to better identify key decision-makers.
- •Develop more tailored messaging to address varying prospect needs and relevance.
- •Investigate and update contact information for improved accuracy.
Action items by department
Strategy
- •Review and refine prospect ICP to align with correct decision-makers.
- •Assist with developing more relevant and targeted messaging.
List Building
- •Audit existing prospect lists for data accuracy and role relevance.
Cold Calling
- •Continue outreach with refined messaging and targeting.
- •Implement strategies to navigate gatekeepers more effectively.
Client
- •Provide insights on ideal prospect titles and pain points.
Hi Cleo Health team,
We wanted to share an update on our cold call efforts for the week of July 6th. We completed 6 dials, achieving a 100% connect rate. Out of these, we engaged in 4 conversations and successfully booked one meeting with Matthew Feid at Sturdy Health. We're pleased with the strong connect and conversation rates, indicating good initial engagement once we reach someone.
However, we're seeing a recurring theme where prospects indicate they are not the right person for autonomous coding discussions or that the solution isn't relevant to them at this time. One prospect even specifically requested to be removed from all outreach. This feedback suggests a need to refine our targeting and potentially our initial messaging to ensure we're speaking with the most appropriate contacts and clearly communicating the value proposition.
Our next steps include a deeper dive into the ideal customer profile to improve list quality and tailoring our approach to better resonate with high-value prospects. We'll also be following up diligently on the booked meeting and any other promising conversations. We're confident that with these adjustments, we can increase our meeting-to-conversation ratio and generate more qualified opportunities for you.
Best regards,
The BizDev Labs team