Activity
- •Dials on CX/CEO/Ops contacts for major enterprises, primarily Microsoft, Oracle, and Amazon AWS.
- •Made 8 connects, mostly with CX and Operations leaders.
- •Engaged in 7 conversations longer than 60 seconds.
- •Received one 'Send More Info' request which our team is following up on.
- •Identified several wrong numbers and prospects not ideally qualified.
Metrics
- •87 dials, with a connect rate of 9.2% (8/87).
- •7 conversations, resulting in a conversation rate of 87.5% (7/8).
- •0 meetings booked.
- •The sequence 'LivePro (G2 List)' yielded 87 dials, 8 connects, and 7 conversations.
Sequences run (1)
| Sequence | Dials | Connects | Convos | Meetings |
|---|---|---|---|---|
| LivePro (G2 List) | 87 | 8 | 7 | 0 |
Dispositions
- •No answer74
- •Not Qualified7
- •Bad/Wrong Number4
- •Wrong number1
- •Send More Info1
Client feedback
- •Frequent 'Not Qualified' or 'Wrong Number' dispositions.
- •Prospects were sometimes unaware of the relevant department or person to speak with.
- •One prospect was not interested, finding the 'presentation too fancy'.
- •One prospect was reached on their personal cell and preferred not to engage.
Bottlenecks
- •Low connect rate suggests potential data quality issues or suboptimal timing.
- •A high number of 'Not Qualified' and 'Wrong Number' responses indicates list quality concerns or targeting issues.
- •Lack of immediate meeting bookings suggests a need to refine our pitch strategy.
Next actions
- •Continue to nurture the 'Send More Info' lead.
- •Analyze call recordings for common objections to refine our messaging.
- •Evaluate targeting criteria to improve list quality for future outreach.
- •Strategize on improving our connect rate with decision-makers.
Action items by department
List Building
- •Review and improve lead quality based on 'Wrong Number' and 'Not Qualified' feedback.
- •Refine targeting criteria for CX/Ops leaders.
Strategy
- •Revise cold call script and value proposition to address 'not interested' feedback.
- •Develop strategies to increase immediate meeting bookings.
Cold Calling
- •Focus on improving connect rates through optimized dialing times and techniques.
Customer Success
- •Follow up immediately on the 'Send More Info' lead.
Client
- •Help us clarify ideal customer profile for better targeting.
- •Provide insights on common objections and successful counterpoints.
Hi team,
We wanted to provide you with an update on our recent cold calling efforts for LivePro. This past week, we completed 87 dials targeting key contacts across various enterprises to introduce LivePro's solutions. We made 8 connections and successfully engaged in 7 conversations lasting over 60 seconds. Our primary focus remains on reaching CX, CEO, and Operations leaders, often at major organizations like Microsoft, Oracle, and Amazon AWS.
While our conversation rate with those who connect is strong at 87.5%, we did encounter a number of challenges, including a relatively low connect rate of 9.2% and a significant portion of calls ending in 'No answer' or being 'Not Qualified'. We also noted several instances of incorrect numbers, suggesting a need to refine our lead data.
Moving forward, we're dedicated to improving these metrics. We'll be working internally to analyze our current approach, refine our messaging based on prospect feedback, and optimize our targeting. We look forward to discussing these insights further and strategizing on how we can continue to drive impactful results for LivePro.
The BizDev Labs team